![]() In addition to his extensive work in music, Snoop Dogg has made his mark in the television and film space. 1 countless times on Billboard charts internationally and received 20 GRAMMY® nominations. An award-winning entertainer and entrepreneur, Snoop Dogg has released 20 studio albums, sold over 40-million albums worldwide, reached No. MNRK has been honored to oversee this legendary brand over the last decade and enjoyed introducing it to millions of new fans in 2021 through our award-winning 30th anniversary marketing campaign.”Īn Entertainment Industry Mogul, Snoop Dogg has reigned for nearly three decades as an unparalleled force who has raised the bar as an entertainer and globally recognized innovator. We wish him success in the years ahead as the brand moves forward under his leadership and vision.”Ĭhris Taylor, MNRK Music Group’s, President & CEO said: “Snoop is clearly the executive to take Death Row into its next 30 years. We are excited to put the Death Row Records brand back in the hands of a legend like Snoop Dogg. I’m looking forward to building the next chapter of Death Row Records.”ĭavid Kestnbaum, a Senior Managing Director at Blackstone, said: “We at Blackstone are strong supporters of the artist and creator community in our entertainment investments. I would like to personally thank the teams at Blackstone, MNRK and especially David Kestnbaum, who worked collaboratively with me over several months to make this exciting homecoming a reality. This is an extremely meaningful moment for me. It feels good to have ownership of the label I was part of at the beginning of my career and as one of the founding members. Snoop Dogg, now Owner of Death Row Records, said: “I am thrilled and appreciative of the opportunity to acquire the iconic and culturally significant Death Row Records brand, which has immense untapped future value. The deal comes on the heels of Snoop Dogg’s latest album, B.O.D.R being released on February 11, 2022.ĭeath Row Records has been home to a number of the most historic names in Hip Hop and was Snoop Dogg’s debut label. Terms of the transaction were not disclosed. Watch Dr.LOS ANGELES & NEW YORK-( BUSINESS WIRE)-Entertainment Icon, Hip Hop Legend and Entrepreneur Snoop Dogg today announced he has acquired the Death Row Records brand from MNRK Music Group, which is controlled by private equity funds managed by leading global investment firm Blackstone (“Blackstone”). Scooping up The Game, Kendrick Lamar and more just sealed the deal, and made Aftermath one of the most successful rap labels ever. 50 Cent, another rap superstar, soon followed. Aftermath signed Eminem in 1998, he dropped his major label debut, The Slim Shady LP, in 1999 and took off from there. Dre Presents the Aftermath and an album from rap supergroup The Firm, which consisted of Nas, AZ, Nature and Foxy Brown. Dre would go on to partner with Interscope Records' Jimmy Iovine to launch Aftermath Records.Īs we all know, Dre and Jimmy's new label was a runaway success, starting with the compilation album Dr. Dre split with the label over a contract dispute. However, in 1996, just months after Death Row signed Tupac, Dr. ![]() The label later signed artists like Snoop Dogg, Tha Dogg Pound and Tupac Shakur. Dre's solo debut The Chronic, Death Row enjoyed a successful but short-lived reign at the top of the hip-hop charts. Beginning in 1992, with the release of Dr. ![]()
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